Pentagram - NWS

"In a new video for The Atlantic, Michael Bierut talks about the process of creating a logo for the New World Symphony, the Miami orchestral academy that recently moved into a stunning new campus designed byFrank Gehry. The video accompanies “Project: First Drafts,” a special feature in The Atlantic’s May issue, out next week, in which artists and designers share the inspirations behind their work. In the clip, Bierut traces the development of the NWS identity, designed with Pentagram’s Yve Ludwig, through a series of different ideas before arriving at a mark inspired by the curving forms of Gehry’s architecture, the vision ofNWS director Michael Tilson Thomas, the art of conducting, and the science of music itself."

This is interesting, but boring at the same time. I thought I read to much into things. They've really got deep with this logo and theres a lot of inspiration and hidden meaning to relate to what the logo was actually created for. Very interesting to see the design process, and different stages of how this logo was created.

Logorama

" This is a short film that was directed by the French animation collective H5, François Alaux, Hervé de Crécy + Ludovic Houplain. It was presented at the Cannes Film Festival 2009. It opened the 2010 Sundance Film Festival and won a 2010 academy award under the category of animated short. "


For me this animation is very long winded and drawn out, don't get me wrong it's amazing and very cleverly made, making  a whole city out of logos where everything is branded, as thats what its like nowadays. I just lost interest in this after five minutes, i like the more traditional looking animation like Alice in Wonderland etc

Look Out Below!!

The two most recent posts are quite big, these are just a collection of things I find inspirational and visually pleasing, that I have been waiting to update my blog with for a while so they've been adding up!! Enjoy

Illustration + Design

Some great pieces of work I'v came across lately, very inspirational.

ED + Logos

Two very cool logos and some editorial pieces I think are great.

Photos I find interesting

Heres a collection of photos I'v been meaning to post for a while, just a few snaps and things I find interesting and inspirational.

Reluctant Hero - Placement

Part of a map, in the development stage i worked on whilst on placement at Reluctant Hero. It was for a leaflet for a place called Beamish Wild, a high ropes course and bird of prey activity day, this part of the map was to represent the high ropes course.